Uma ufuna ukuqala a ukwenziwa kwezimonyo unit ke usufikile endaweni efanele. Lesi sihloko sifeza injongo yakho kahle kakhulu.
Ngaphambi kokumba ujule esihlokweni, kubaluleke kakhulu ukugqamisa izinyathelo eziyisisekelo zebhizinisi eliphumelelayo.
Uhambo olusuka ekukhiqizeni, ekuthuthukiseni, ekuguquleni, nasekudayiseni ekugcineni lunezinyathelo eziningi okufanele zilandelwe kusukela ekuqaleni kuze kube sekupheleni. Oh yebo, lokhu akubhalelwanga ukukwethusa ngaphambi kokuba uziqalise kunalokho kuzokunikeza umbono wokuthi yiziphi izinyathelo okufanele uzithathe ngenkathi ucabanga ukumisa iyunithi yokukhiqiza izimonyo.
Isinyathelo sokuqala nesibalulekile ekuqaliseni isisekelo sezimonyo yi-
UKUHLELA
Kuyinto ezohlukanisa okuhle kunakho konke.
Ungasheshi ngenkathi uhlela. Amabhizinisi amaningi enza leli phutha. Kusele ifindo entanjeni yebhizinisi labo okuthiwa libushelelezi.
Khumula leli findo ngokuhlela kahle, ukuhlaziya, kanye nokubukeza kahle imikhiqizo yezimonyo.
Ukuhlela kuchaza amasu ozowadinga ukuze ukhulise ibhizinisi. Hlela amasu akho kahle ukuze ucace kakhulu mayelana nezenzo ezizothathwa esikhathini esizayo. Hlanganyela bese ubhala phansi wonke umbono owodwa owuthola emithonjeni ehlukene nasengqondweni yakho.
Njengoba uhlamvu lwemali lunezinhlangothi ezimbili, kanjalo nokukhiqizwa kwezimonyo-
Ingxenye yokuqala yohlamvu lwemali iyalungisa kanti eyesibili iwukupakisha.
Ake siphendule uhlamvu lwemali kabili namuhla futhi sibone izinhlangothi zalo zombili.
1) Ukulungisa umkhiqizo
Ukwazi ukubaluleka kokuthi kufanele ucace kangakanani ngenkathi ulungiselela umkhiqizo kuyafana nokucabanga ukuthi unesifo sesikhumba ngenxa yokusebenzisa umkhiqizo othile wezimonyo.
Ukuzwa ukuthi ukulunywa, ukubheka lezo ziqubu nezinduna ezingaholela kwesinye isifo sesikhumba futhi ibhizinisi lakho lingase lilahlekelwe uma lokhu kwenzeka. Ngakho-ke uzoba nendlela yokuhlola efanele ngenkathi ulungiselela noma yimuphi umkhiqizo uma uthola ukungabaza okukodwa kokuthile, udinga ukuchaza kabusha umkhiqizo wakho ngaphandle kwaleyo nto ethile. Lokhu kuzokwandisa ulwazi lwakho nolwazi kanye nokuthengisa kwakho.
2) Ukupakisha umkhiqizo
Izwe lokubukisa- lapho wenza umkhiqizo wakho ubukeke ukhanga, abantu bayathandeka kuwo, kufana ncamashi nendlela owakhangwa ngayo i-lipstick ngoba yayimise okwe-unicorn noma njengo-Barbie. Awukwazanga ukumelana nokusebenzisa imali yakho ngenxa yokupakishwa kwayo okuhle. Ngakho-ke kufanele futhi uqale ukuhluka ngenkathi ucabanga nganoma yimiphi imikhiqizo inkampani yakho ezoyenza.
UKUQHUBEKA
Ukuze ube imbangi engakaze ihlulwe, kuzodingeka ube u-p², okusho ukuthi – ophelele futhi onembayo.
Ngenkathi wenza umkhiqizo wakho awukwazi ukushiya noma yiliphi itshe lingashintshiwe ukuze ulenze libe lihle kakhulu. Kufanele iphelele ekupakisheni futhi isebenze kahle.
Umkhiqizo wakho akumele ube ongafanele ukuphathwa kunalokho kufanele ukhululeke ukuwubamba futhi uphelele ukuwubuka ukuze abantu bawuthole ukhanga futhi bawuthenge ngaphandle kokucabanga kabili ngawo. Izinkampani eziningi ezidumile azinalutho olungavamile emikhiqizweni yazo kunalokho okungajwayelekile ngazo yindlela ezenza ngayo umkhiqizo wazo uthengeke futhi ube muhle ngesikhathi esisodwa.
INGREDIENTS
Kuzodingeka ukhethe kakhulu ngenkathi wenza imikhiqizo njengoba izithako zakho kufanele zihlanganisa konke okubalulekile futhi kufanele zikunikeze imiphumela engcono, njengoba izinguquko zidingeka ngaso sonke isikhathi ngakho kufanele uqhubeke nokucwenga umkhiqizo wakho ngenkathi uzama izithako ezintsha ezikunikeza okungcono kakhulu. umphumela ngamanani akhokhelekayo.
UKWAKHA KANJANI?
Akunandaba ukuthi uyahlanganisa noma uphihliza izinto zakho zokusetshenziswa okubalulekile ukuthi uzethula kanjani.
Ezinye izici okufanele zigcinwe engqondweni yilezi-
Izinto ezingavuthiwe ezisetshenziswayo kufanele zonga futhi zizovumela imiphumela engcono.
Qiniseka ukuthi unethimba lokuhlola eligcina isheke kusizinda sesayensi somkhiqizo wakho.
Bese kulandela inqubo ye-LAY IT OUT-
Manje, sekuyisikhathi sokuqala ukuqamba umkhiqizo, noma ngabe i-lotion. Ukhilimu? noma ngabe yini oyenzile, futhi kufanele ube namalebula ungakhohlwa ukusho ukusimama kwayo kulebula.
Bese kuba yisikhathi sokuhlaziya amaphuzu ambalwa ngaphezulu-
Kungumbala, ukungaguquguquki, nokucaca. Ngisho noma ungayitholi imiphumela obuyifisa ngenkathi ulungiselela umkhiqizo wakho, khululeka kungokokuqala ukuthi uwuzame. Ziphushe bese uqala futhi.
Uma usuphumelele umbono wakho emkhiqizweni, bheka ukulungisa imikhiqizo yakho. Cabanga ukuthi mingaki imikhiqizo yezimonyo ozoyenza nokuthi udinga impahla eluhlaza kangakanani ukuze ukwenze. Uma imikhiqizo isilungisiwe sekuyisikhathi sokuqala ukuyenza.
Kuphathe njengokuhlola, futhi usebenzise indlela yokushaya nokuzama ukuze uthole imiphumela ehamba phambili. Landela ifomula yakho futhi urekhode okuqaphele.
Unikeze okusebenzayo manje sekuyisikhathi sokuthi kuhlolwe kanjalo nomkhiqizo wakho wezimonyo osanda kuwuhlola. Vumela umkhiqizo wakho ugcinwe ekamelweni lokushisa futhi ungaqala ukuthatha izilinganiso ezifana ne-pH, indawo yokuncibilika, indawo yokubilisa, nakho konke. Qinisekisa ukuthi umbala wayo, ukuthungwa kwayo, nakho konke kugcinwa ezingeni lokushisa elivamile futhi akudingi izimo ezikhethekile.
Qhubeka ugxilise amehlo akho emithethweni futhi ukuze kungabikho mpikiswano njengoba isifunda ngasinye, izwe, nesifunda sinemithethonqubo okufanele ilandelwe futhi isetshenziswa ngenxa yezizathu zempilo nokuphepha kuphela uma uthola noma yini engabazekayo qhubeka ushintsha imikhiqizo yakho ngendlela engcono kakhulu. .
Uma imikhiqizo yakho ekugcineni isilungele ukuthunyelwa, kuba nesidingo sokucabanga ngesitoreji. Uzowugcina kanjani futhi kuphi umkhiqizo wakho kahle ngaphambi kokuthunyelwa?
Ngakho-ke kubalulekile ukugcina indawo yakho yokugcina ihlelekile ukuze ugcine izindleko zokuphatha umkhiqizo wakho ziphansi futhi uqinisekise ukuthi izimo zilungiswe kahle ukuze ugcine umkhiqizo wakho umusha futhi uphephile. Indawo yakho yokubeka kufanele ibe nezimo ezifanele zemvelo ukuze umkhiqizo wakho ungonakali.
Uma usuqalile ukuthola ama-oda, sekuyisikhathi sokuthumela, njengoba imikhiqizo yezimonyo intekenteke impela ngakho ukuze uyivikele kufanele ucabangele ukupakishwa okwenziwe ngezinto ezingavuzi futhi akudingeki weqe ukuyothatha umshwalense wemikhumbi ukuze noma ngabe kukhona okungahambi kahle. ngendlela engalungile akudingeki uzisole ngokukunika ephaketheni lakho.
Lapha, kuza uhlu lokuhlola olusobala lokuhlola ukuthi ingabe usuyingcweti yezandla noma uhlela kabusha ukuqala ibhizinisi.
– ISABELOMALI SAKHO
Kunqunywa izici ezine ezibalulekile:
1) Izimali zomkhiqizo wakho
Lesi esinye isici esibalulekile, wonke umuntu unobudlelwano nezwe lezimonyo kube ukuthi umuntu ompofu njengodonsa u-rikshaw noma ocebile njengomlingisi. Ngakho-ke imali yomkhiqizo wakho kufanele ibe phansi ukuze udayiswe ngentengo ephansi. Kufanele ukhethe izinto zakho zokusetshenziswa ngendlela yokuthi umkhiqizo wakho uthole inani elithengekayo lokudayisa.
2) Ama-overheads akho Okukhiqiza
Kuzodingeka ubale izindleko zemithethonqubo, amalayisense, nezimvume ze-overhead. Abonakala ebiza kancane kodwa akunjalo. Kufanele ube nemvume yokusebenzisa izinto ezingavuthiwe ukwenza imikhiqizo yakho.
3) Ukukhangisa nokukhangisa
Lesi esinye isici sanoma yiliphi ibhizinisi eliphumelelayo okudingeka linakekelwe. Udinga ukucacisa mayelana nokuqukethwe okumemezelayo. Kufanele ibe mfushane futhi icace futhi izokhuluma yonke into ngokucacile nangokuzwakalayo.
Ungase ube namasu amaningi okuthengisa engqondweni yakho, kodwa njengomthetho wesithupha, ngaphezu kwalokho, okubalulekile into efana nale:
Ukwakha ikhithi yokunyathelisa
Ukumaketha nge-imeyili
ezokuxhum
4) Isiteshi Sokuthengisa
Kulezi zinsuku, izitolo zenyama azihambi kahle, njengoba ngemuva kwesimo esiwubhubhane wonke umuntu usephenduke izambane likasofa akunjalo? ngakho-ke kubalulekile ukuthi ube namasu okuthengisa ama-omnichannel afana nalawa:
-Izinkundla zokuxhumana
Izinkundla zokuxhumana ezifana ne-Instagram, Facebook, nezinye eziningi ziwusizo kakhulu ekwandiseni ukuthengisa.
-Funda kuphela
Abanye abantu abakakholelwa ekuthengeni ku-inthanethi ngakho-ke bancamela ukubona yonke into ngokushesha futhi bakhulise ukuthengisa ngokunikeza impendulo ethile.
- E-commerce
Lokhu futhi kunendima ebalulekile okufanele idlale embonini yezimonyo.
5) Impendulo Isibonelelo
Kufanele ube nenkundla lapho abantu bengathumela khona izibuyekezo zabo mayelana nemikhiqizo. Ngalokhu, uthola umbono wokuthi lapho udinga ukuthuthukisa futhi yimuphi umkhiqizo onokuthengisa okungcono. Akufanele uthathe impendulo kabi kunalokho kufanele uhlole imikhiqizo yakho ukuze uyenze ibe ngcono ngokuzayo ngokuthuthukiswa okufiswa amakhasimende.
Abantu abazofunda impendulo kufanele babe nesizotha kakhulu ekuphenduleni ikhasimende ngalinye njengoba lokho kunganquma idumela lenkampani yakho.
Lokhu kuphetha zonke izinto ezibalulekile okufanele uzenze ukuze udale enye indaba yempumelelo emhlabeni wezimonyo.
Manje, yisikhathi sokwenza icebo olenzile ngaphandle kokulinika umcabango wesibili.
Ibhizinisi elikunika amaphiko ukuze undize.
