Ngokuphuculwa kwemeko yoqoqosho lwabasetyhini kunye notshintsho kwimiba yokusetyenziswa, i cosmetics umthamo wentengiso uye wanda ngokukhawuleza.
Phakathi kwabo, i-gloss gloss iya ithandwa ngakumbi, kwaye iinkampani ezininzi ziye zasungula iifomyula zazo ezizodwa. Ngokwengxelo, imarike yeglosi yomlomo iya kuba nexabiso le-US $ 12,063.33 yezigidi kwi-2031, eyimarike enkulu.
Iglosi yomlomo yohluka kwisiqhelo umlomo kuba ngenxa yezithako zayo ezithile, iglosi yomlomo ihlala ixesha elide kwaye ihlala emlonyeni ixesha elide. Ukuswayipha nje okumbalwa kweglosi yomlomo kuya kunika imilebe yakho inkangeleko edlamkileyo yendalo ehlala imini yonke. Ukongeza, iigloss zomlomo zihlala zixhathisa amanzi kancinci kunezo zomilebe eziqhelekileyo kwaye aziyi kuyomisa imilebe yakho xa isetyenziswa.
Nangona kunjalo, zininzi iibrendi zegloss kwintengiso kwaye ukhuphiswano lwebrand luyingozi. Iimpawu ezahlukeneyo zihlala zisungula iimveliso ezintsha kwaye ziphanda ubuchwepheshe obutsha kunye nezixhobo zokuphucula ukhuphiswano lwemarike.
Kwangaxeshanye, iimveliso ezahlukeneyo zizama ukuphucula isidima sabathengi kunye nokutsala abathengi abaninzi ngokuphucula uphononongo lwemidiya yoluntu.
Uyenza njani eyakho uphawu lweleyibhile yabucala yeglosi yomlomo?
1.Uphando lwemarike
Isinyathelo sokuqala sokwakha uphawu lwabucala lweglosi yomlomo kukuphanda imarike ekujoliswe kuyo, ukuqonda iimfuno, izinto ezikhethwayo kunye neentsingiselo zamaqela ekujoliswe kuwo, kwaye wenze umsebenzi omhle ekumiseni imarike. Makhe sijonge iseti yamva nje yedatha:
(1) Idatha: Ngo-2024, imarike yeglosi yomlomo iya kufikelela kwi-US $ 38.5 yebhiliyoni.
Idatha ibonisa ukuba ihlabathi iglosi yomlomo Ubungakanani bemarike kulindeleke ukuba bukhule ukusuka kwi-US $ 7089.7 yezigidi ngo-2022 ukuya kwi-US $ 12063.33 yezigidi ngo-2031, kunye nesantya sokukhula sonyaka esiyi-6.1%.
Phakathi kwazo, ummandla we-Asia-Pacific yeyona marike inkulu yeglosi yemilebe, ibalwa ngaphezulu kwe-40% yentengiso yeglosi yomlomo wehlabathi, ngelixa iYurophu kunye noMntla Melika zibalelwa malunga ne-25% kunye ne-20% yesabelo semarike yehlabathi ngokulandelelana.
Kwangaxeshanye, kufuneka sinikele ingqalelo kwiindlela zamva nje zegloss yomlomo:
(2) Iindlela zokulungisa imilebe: ukusuka kwi-minimalism ukuya kwi-maximalism
I-Bi-Tone Lips: I-Tone-Tone Lips yi-art yokuchasana eyenza i-splash kwihlabathi lobuhle ngo-2024. Isebenzisa ii-shades ezimbini ezincedisayo ukwenza inkangeleko ekhethekileyo. Umzekelo, ungasebenzisa umbala wepesika okhanyayo emlonyeni wakho ophezulu kunye nombala we-terracotta emlonyeni wakho ophantsi. Iyanxiba kakhulu kwaye ifanelekile kwabo bathanda ukuzama.
Imibala eqaqambileyo: Ngo-2024 ungazama ukuthi ndlela-ntle kwiithowuni ezigcinayo kwaye uzame imibala eqaqambileyo, engqindilili njengeglosi yomlomo oqaqambileyo, umbane oluhlaza okanye obomvu obukhazimlayo, bakwimeko entle.
Iipastel kunye nanqunu: Iipastels kunye nudes zinemvakalelo ezolileyo kwaye zifanelekile kwabo bakhetha inkangeleko efihlakeleyo. Ukusuka kwiipinki zothando ukuya kwi-beige engathathi hlangothi, i-shades ithambile kwaye inezinto ezininzi.
I-Metallic luster kunye nokutshintsha kombala: Kwixesha elizayo, i-metallic luster kunye nokutshintsha kombala okufana ne-Hi-Lo Glamour kuya kwandisa ingqiqo ye-3D yokwenza.
Ubomvu obungapheliyo: I-classic ebomvu umlomo engacimiyo ilapha ukuhlala, exuding ukuzithemba, amandla kunye nokwabelana ngesondo. Nokuba i-matte okanye i-glossy, lukhetho oluhle.
2.Phuhlisa igama legama legama leLip Gloss
Xa uqulunqa ingqikelelo ye-gloss gloss, kufuneka uqale ucacise abaphulaphuli ekujoliswe kubo, uqonde iminyaka, umsebenzi kunye nezinye izinto zabathengi abanokubakho, ukuhlangabezana nokulindela kwabo ngokwasengqondweni, kwaye emva koko unqume ixabiso eliphambili kunye nokumisa uphawu.
Ingqikelelo yebhrendi kufuneka iqaqambise iimpawu zemveliso (ezinje ngobulali, umngeni), kwaye useke unxibelelwano lweemvakalelo nabathengi, ivuse iimvakalelo zabo, kwaye idale imibutho.
3.Uphuhliso lwemveliso yeglosi yomlomo
Ukuba unefektri yakho, ungaqala ukuphuhlisa izicwangciso zomgca wemveliso, kubandakanywa imibala ye-lip gloss, ukupakishwa, njl., kwaye uqinisekise ukuba umgangatho wemveliso uhlangabezana nemigangatho.
Ukuba awunayo imveliso yakho yokuvelisa, unokuqwalasela ukusebenzisana nabavelisi be-OEM, okuya kunciphisa iindleko kunye nokuqinisekisa umgangatho we-Lip gloss. Ezi OEMs zihlala zinezixhobo zobuchwephesha kunye nobuchwepheshe kwaye zinokuvelisa iintlobo ezahlukeneyo kunye neenkcukacha zeemveliso zeglosi yomlomo ngokweemfuno zabathengi.
Kucetyiswa abavelisi be-OEM beglosi yomlomo
I-Leecosmetic ibonelela Ukwenziwa kweglosi yomlomo we-OEM kunye ne-ODM/inkonzo yophawu lwabucalas.
I-Leecosmetic iphumelele isatifikethi se-ISO kunye ne-GMP kwaye ineqela leengcali ezinamava ukuvelisa iimveliso zegloss yemilebe ekumgangatho ophezulu, kunye neenkonzo ezibandakanya uphuhliso lwemveliso, uyilo lokupakisha, imveliso kunye nolawulo lomgangatho. Sisebenza ngokusondeleyo nabathengi bethu ukuqinisekisa ukuba iimfuno zabo ezithile ziyafezekiswa kwaye sibancede baseke umfanekiso wabo we-lip gloss.
I-Leecosmetic ibonelela ngeleyibhile yabucala enendawo enye okanye iinkonzo ze-OEM ukuhlangabezana neemfuno zeentlobo ezahlukeneyo zesikhumba kunye nohlahlo lwabiwo-mali. Umzi-mveliso uxhotyiswe ngoomatshini abazenzekelayo ukuqinisekisa ukusebenza kakuhle kunye nomgangatho ophezulu.
Inkampani yenza iifomula ngokwezifiso, ilawula ngokungqongqo umgangatho, emva koko iqhube ukuxuba okuninzi, ukucofa umgubo kunye nokuhlanganisa imveliso, kwaye ekugqibeleni iyile ukupakishwa kunye neelebhile ezihlangabezana neemfuno zabathengi.
4.Uyilo lokupakisha
Phuhlisa uyilo lokupakisha lwemveliso yeglosi enomtsalane ehambelana nembono yebhrendi kunye nokuseka ukuqondwa kophawu.
Ngokuphathelele uphuhliso lwemveliso kunye noyilo, ezininzi iimpawu ze-lip gloss kunye neenkampani zikhetha ukukhupha imveliso kubavelisi abakhethekileyo, njengenkampani eyaziwayo ye-Leecosmetic, ebonelela ngeenkonzo zeleyibhile yangasese ye-ODM kwaye inokubonelela nge-stop-stop yokuvelisa ukuyila, ukuvelisa, kunye nokupakisha.
5.Ukukhuthazwa kwentengiso
Ukuthengisa iimveliso zegloss zomlomo ngokusebenzisa imidiya yoluntu, iiblogi, iiwebhusayithi zobuhle kunye nezinye iziteshi ziye zaba yindlela enkulu.
Xa ubonisa iimpawu kunye neenzuzo zegloss yomlomo kumajelo asekuhlaleni, kufuneka ugxininise ekubonakalisweni kweemvakalelo, usebenzisane neenkokheli zezimvo kunye neeblogi zobuhle ukuyikhuthaza, kwaye basebenzise ukuthandwa kwabo kunye neengcebiso zokufumana ukuthengisa. Okanye ngokubamba iminyhadala okanye imincintiswano, unokwandisa ukuvezwa kwe-brand ye-lip gloss brand ngexesha elifutshane.
Intsebenziswano ye-6.Channel
Ukufumana umjelo ofanelekileyo wokuthengisa we-lip gloss, unokuyithengisa ngokusebenzisa iiplatifomu ze-intanethi, izitolo eziphathekayo okanye iivenkile zentsebenziswano. Nangona kunjalo, ekuqaleni, ungazama ukungena kumjelo wokuthengisa ofanelekileyo.
Umzekelo, isebenzisana nabathengisi bobuhle ukwandisa amajelo okuthengisa kwi-intanethi nakwi-intanethi, ukuseka umfanekiso webrand, kunye nokusebenza namaqabane etshaneli ukukhuthaza ukuthengisa.
7.Inkonzo yabathengi
Ukubonelela ngenkonzo yabathengi abakumgangatho ophezulu, njengenkonzo yamahhala kunye nexesha lokuthengisa kwangaphambili, ukunceda abathengi baphendule imibuzo malunga nokuthengwa kunye nokusetyenziswa kwegloss ezahlukeneyo zomlomo, ukwenzela ukuba abathengi banokuthenga ngokuzithemba.
Ukwenzela ukuseka igama elihle njengophawu lweglosi yomlomo kwaye uphendule ngenkuthalo kwingxelo yabathengi, ngakumbi isiqabu emva kokuthengisa, ukuba abathengi banazo naziphi na izikhalazo okanye iingcebiso, kufuneka bazibhale ngenkuthalo kwaye babaphathe njengolwazi olubalulekileyo lwentengiso ukulungisa imveliso.
links:
Esona sikhokelo siGqibeleleyo soMlebe weGloss Pigments: Yonke into ekufuneka uyazi
Iingcebiso zokuPakisha i-Gloss yoMlomo ophefumlelweyo kwi-Brand yakho: Ungayikhetha njani enye?
Ukuqala ishishini lakho lokukhazimlisa umlomo: Isikhokelo esiBanzi
