Kodi Private Label Manufacturing ndi chiyani?
Masiku ano, mabizinesi ali ndi njira zawozawo komanso njira zogwirira ntchito. Ambiri aiwo amapereka gawo lopanga kuti aziyang'anira bizinesi yawo yayikulu. Mu Private Label Manufacturing, chinthu chimapangidwa ndi kontrakitala kapena gulu lachitatu ndikugulitsidwa pansi pa dzina la ogulitsa. kulembera ndikofunikira chifukwa chilichonse chokhudza kagwiritsidwe ntchito ndi zosakaniza zaperekedwa papaketi.
Zitsanzo za Kupanga Zolemba Payekha
Private Label Manufacturing ndiyofala kwambiri m'makampani ogulitsa zinthu. Chisamaliro chamunthu, zodzoladzola, zakumwa, zinthu zokongola, ndi mapepala ndi magawo ochepa omwe amapezeka kumene Private Label Manufacturing amatha kuwoneka. Zodzoladzola ndi imodzi mwamafakitale otsogola komwe ogulitsa amayika malondawo m'dzina lawo ndikugulitsa. Ma salons ambiri amatulutsa zinthu pansi pa dzina lawo ngakhale amapangidwa ndi munthu wina. Pali zinthu zokometsera khungu makonda komanso zodzikongoletsera zatsopano zomwe makampani amagulitsa ndi zilembo zanzeru. Mafuta ofunikira amagwera mosavuta m'gulu chifukwa amapangidwa ndi ochepa ndikugulitsidwa ndi ambiri.
Chimodzi mwa zitsanzo zotsogola za Private Label Manufacturing ndi Amazon. AmazonBasics ndi mtundu wa amazon womwe umalembedwa pazinthu zopangidwa ndi anthu ena. AmazonBasics ili ndi chilichonse pansi pake. Masitolo akuluakulu akuyambitsa malonda awo. Izi zimapangidwa ndi opanga gulu lachitatu koma zolembedwa ndi dzina la malo ogulitsira. Monga, Tesco ndi dzina lachidziwitso m'gawo lazakudya lomwe limagulitsa nyemba zophikidwa pansi pa dzina lake. imagwiritsa ntchito ma CD odabwitsa kuti igulitse zakudya zamtundu uliwonse zomwe zimapereka mpikisano wofanana kuzinthu zodziwika bwino. Kupaka kumatsanzira zotsogola kuti zipereke mawonekedwe owoneka bwino azinthuzo.
Kodi Private Labeling imagwira ntchito?
Kulemba Payekha kwatsimikizira kukhala kokwezeka kwambiri. Zimakomera onse, eni ake ndi ogulitsa, ndi ogula. Masitolo akuluakulu amadzilembera mwachinsinsi kuti achepetse mtengo pochepetsa magawo amsika ogulitsa osiyanasiyana. Amagulitsa okha mankhwalawo ndikupanga phindu. Ogula amapeza njira yabwino komanso yotsika mtengo. Ndipo chinthu chodziwika bwino chazinsinsi chikhoza kukhala chopambana pakapita nthawi. Kulemba mwachinsinsi ndi njira yabwino yamabizinesi, ndipo ogulitsa ambiri akuchita nawo kuti athe kuwongolera msika. Imalolezanso eni ake oyambitsa nawonso kukulitsa msika wawo popanda kukulitsa malonda ndi mphamvu zopangira. Kutsatira izi, malonda omwe ali ndi zilembo zapadera amalowa pamsika. Makasitomala ali okonzeka kulipira zoonjezerapo pang'ono pazinthu zabwinoko zomwe zimagwira ntchito mokomera eni ake amtundu wa kukongola komanso ogulitsa.
Ubwino wa Private Label
1. Phindu lalikulu- Chogulitsa chachinsinsi chimakhazikitsidwa pansi pa dzina lokhazikitsidwa. kudzera mu izi, ogulitsa amasunga mtengo wopangira ndi kugulitsa malonda. Zogulitsazi zimapeza malowedwe apamwamba kwambiri pakati pa ogula. Izi zimawonjezera kugulitsa zinthu. Mpikisano wazinthu zamagulu achinsinsi udzakhala wocheperako pa sitolo iliyonse yogulitsa. Izi zimamukomera mtima. lipindulitsa m'zonse.
2. Kusunga ndalama- Zogulitsa zachinsinsi izi zimapulumutsa pamalonda. Popeza ogulitsa amaika odayo mochulukira, mtengo wopangira ndi ndalama zogwirira ntchito ndizochepa. Chifukwa chake, zilembo zachinsinsi ndizotsika mtengo.
3. Kukhulupirika kwamtundu wabwino- Mbali yaikulu ndi dzina lokhazikitsidwa la ogulitsa. Ogulitsa awa amawonjezera zolembera zachinsinsi pansi pa mayina awo kuti akhale kopita kokafuna chilichonse. Zogulitsa zolembera zamunthu zimatsimikizira mtundu wamtundu uliwonse. Izi zimapambana makasitomala ndipo amasankha zinthu izi mobwerezabwereza.
Zifukwa zomwe muyenera kuganizira zolembera zachinsinsi pazokongoletsa zanu
1. Mukuyang'anira mtundu wanu wapadera-
Ngakhale mukukhulupirira kampani ya chipani chachitatu kuti ipereke zodzikongoletsera zabwino kwambiri zachinsinsi, zidzadzaza ndikugulitsidwa pansi pa dzina lanu. Izi zikutanthauza kuti mutha kutchula dzina lanu mwanjira iliyonse yomwe mukufuna. Mutha kusintha kukongola kwake ndikulola kuti ziwonetsere zomwe mukufuna. Koma chofunikira kwambiri pakukhala ndi mtundu wanu ndikuti mutha kuyimilira mumakampani okongoletsa. Onetsetsani kuti mtundu wanu ndi wapadera m'malonjezo ake komanso zopereka zothandizira kukusiyanitsani ndi zodzikongoletsera zina m'dera lanu. Zimathandiza kuyendetsa kukhulupirika ndi malonda pakapita nthawi. Chifukwa chake, mukamakambirana za mtundu wanu ndi zomwe zimapereka makasitomala azikhala opanga komanso oyesera momwe mukufunira. Pomaliza, inu nokha mudzakhala ndi mphamvu zogulitsa zinthu zanu. Kuti muwonetsetse kuti palibe mtundu wina womwe umagulitsa chilichonse chofanana ndikuphwanya mpikisano, mutha kupeza ma fomu anu kukhala ovomerezeka.
2.Mudzagwira ntchito ndi gulu la akatswiri kuti akuchitireni kafukufuku ndi chitukuko-
Mukamagwira ntchito ndi kampani yokhala ndi zilembo zapadera, mutha kukhala otsimikiza kuti zopanga zanu zidzakhala zapamwamba kwambiri chifukwa cha gulu lodzipereka, lolemekezeka, komanso laukadaulo la R&D. Mudzakhalabe ndi udindo wosankha zosakaniza za fomula. Mutha kusankha momwe ziyenera kukhalira pakhungu kapena tsitsi la kasitomala. Mudzasankha momwe zimanunkhira ndi zinthu zina. Komabe, mutha kupeza njira zotetezeka, zapamwamba kwambiri pogwira ntchito ndi gulu la akatswiri. Mabizinesi awa nthawi zambiri amangoyang'ana gulu linalake lazinthu kapena msika. Gululi lili ndi akatswiri odzikongoletsa okha komanso ochita kafukufuku omwe ali ndi zaka zambiri pantchito yokongola. Chifukwa cha izi, mutha kuyembekezera zodzoladzola zabwino kwambiri zachinsinsi.
3. Mutha kupanga mwaluso momwe mungafunire ndi ma formulations-
Mwayi ndiwe kuti sindiwe mainjiniya mwaufulu. Mutha kuyimbabe kuwombera zikafika pazosakaniza zazinthu zanu zokongola. Kupanga makonda anu kumapangitsa kuti mtundu wanu ukhale wapadera. Mutha kudziyika nokha ngati mtundu watsitsi womwe umagwiritsa ntchito caffeine kuchokera ku khofi Arabica kuti mulimbikitse kukula kwa tsitsi.
4. Muli ndi zonena zonse m'paketi-
Makampani ambiri amatumiza akatswiri ojambula ndi masitudiyo opangira okwera mtengo kuti achotse chizindikiro chawo kuchokera pa logo yawo kupita kumitundu yosayina ndi zowonera pazama TV. Koma kugwira ntchito ndi wopanga kumakupatsani mwayi wogwiranso ntchito ndi gulu laukadaulo. Idzakhala imodzi yomwe imatha kupanga zodzikongoletsera zodzikongoletsera zachinsinsi zomwe zayang'ana. Zojambulajambula ndi mapangidwe ndi imodzi mwazinthu zomwe zimaperekedwa ndi zodzoladzola zambiri zachinsinsi. Kupatula kupanga zodzoladzola zanu. Lonjezo lanu lamtundu ndi masomphenya apamwamba amakampani adzawonetsedwa pazokongoletsa zilizonse zagulu lanu. Pamene mzere wanu wa kukongola upangidwe, packagiauthorizedso imakhala ndi mawonekedwe anu ovomerezeka. Mudzasankha momwe ma CD anu aziwoneka molingana ndi zomwe zikugwirizana ndi mtundu wanu komanso zomwe zingakhale zosavuta kwa makasitomala.
5. Mutha kutulutsa katundu wanu mochuluka-
Mukakhala chizindikiro pamlingo wocheperako, zimakhala zovuta kupitiliza kupanga zinthu zambiri. Sikophweka kusungitsa malo osungiramo katundu kapena kupanga mzere kufakitale ngati mulibe zothandizira komanso olumikizana nawo ndipo mutha kudalira malo anu kunyumba mukafunika kutulutsa magulu akulu azinthu zanu. Kudalira kampani yachinsinsi kuti ipange zokongoletsa zanu ndizabwino mukafuna kuti zipangidwe mochuluka. Makampani ambiri omwe ali ndi zilembo zachinsinsi ali ndi zopangira zawo zomwe zili ndi zida zopangira zinthu zanu. Izi zikutanthauza kuti simudzasowa kutulutsa katundu wanu. Ambiri opanga zilembo zachinsinsi amapereka kuchotsera kwakukulu ngati musankha zinthu zanu pamlingo wokulirapo. Ndi njira ina yanzeru yosungira ndalama popanda kutha.
6. Pezani chitsimikizo cha kayendetsedwe kabwino m'mafakitale-
Ndi kampani yodziwika bwino yolemba zilembo imawonetsetsa kuti zinthuzo zizingopangidwa m'malo osungira ovomerezeka ndi FDA. Mutha kukhala otsimikiza kuti mainjiniya anzeru komanso ogwira ntchito zowongolera zabwino azikhalapo pomwe mzere wanu wodzikongoletsera ukupangidwa. Kupanga konseko kumatsatira ndondomeko yokhwima pa kayendetsedwe ka khalidwe ndipo izi zimatsimikizira kuti chitsanzo chilichonse chomwe chimatumizidwa kwa inu ndi botolo logulidwa ndi makasitomala chikukwaniritsa miyezo yapamwamba kwambiri. Gulu lililonse lazinthu zimayesedwa kuti zimagwirizana, maphunziro a microbiological, ndi zowunika zina zachitetezo. Mwa ichi inu omwe muli ndi mtendere wamumtima zomwe mankhwala anu ali m'gulu la zodzikongoletsera zabwino kwambiri, zotetezeka, zapamwamba kwambiri zachinsinsi zomwe muyenera kupereka.
7. Mumapeza phindu lalikulu kuposa pogulitsa zinthu zamtundu wina-
Kuchita bizinesi ndikungotseka mapindu anu ndikukhala ndi tsogolo lotetezeka. Mukamagwira ntchito ndi chizindikiro chachinsinsi kuti mupange zinthu zapadera pansi pa mtundu wanu, mumatchula mtengo wanu. Ndiwosiyana kwambiri ndi kugulitsanso katundu wa anthu ena. Muzochitika izi, mumalandira zodzoladzola zochepa. Kuyitanitsa katundu kuchokera ku mtundu wina kuti mugulitsenso nthawi zonse kumakhala kokwera mtengo kuposa kupanga zinthu zanu ndikudzipangira mitengo yanu. Izi zili choncho chifukwa chakuti mumangolipira kafukufuku ndi kupanga kwa mnzanu wachinsinsi, osati kugwiritsa ntchito mtundu wina. Ndipo chifukwa cha izi, mumatenga ndalama zambiri kunyumba kuposa momwe mungachitire ngati mutagulitsanso zinthu zokongola kuchokera kumitundu yayikulu.
8. Zidzakhala zosavuta kukulitsa zinthu zambiri-
Mukakhala paubwenzi wolimba ndi wopanga zilembo zachinsinsi ndikukhazikitsa zikhulupiliro zambiri, zidzakhala zosavuta kukulitsa bizinesi yanu kukhala mizere ina tsiku lina. Mtundu wanu wawung'ono ukakhala dzina lanyumba ndi makasitomala ambiri, mutha kukulitsa kukongola kwina. Izi zikhoza kukhala mankhwala osamalira tsitsi, zowonjezera, ndi zina zotero ndi mgwirizano umodzi, mutha kunyamula zodzoladzola zodzikongoletsera zachinsinsi kuti muzitcha zanu. Chifukwa chake mukakhala kale mukugwira ntchito ndi kampani yolemba zachinsinsi, simudzasowa kuyang'ana gulu lina kuti lipange zinthu zambiri. Muli ndi ubale wamphamvu kale ndi mnzanu. Izi zimakupatsani mwayi wokulitsa wopanda nkhawa mtundu wanu ukakonzeka.
9. Zogulitsa zanu zimatha kusintha kusintha ndikusintha mwachangu-
Mukhala mukuchita bizinesi yaying'ono ndikulumikizana kwambiri ndi kampani yanu yachinsinsi, kotero ndikosavuta kusintha zomwe mumagulitsa malinga ndi zomwe kasitomala amayankha. Zimakupatsani mwayi womvera zomwe makasitomala anu akunena. Muphunzira mwachangu zomwe akufuna kuwona kuchokera ku kampani yanu. Makampani akuluakulu amatenga zambiri kupanga zisankho zosintha mawonekedwe awo. Kusintha ma phukusi kumatenga nthawi yotalikirapo koma ndikuchita kwanu mwachangu komanso gulu lodzipatulira lachinsinsi lomwe lakonzeka kutsatira lamulo lanu, mutha kusanthula mayankho amakasitomala ndikusintha kapangidwe kanu kogwirizana ndi zosowa zawo.
10. Mudzakhala ndi nthawi yambiri m'manja mwanu pazinthu zomwe mukufuna kuchita-
Uwu ndiye phindu lofunikira kwambiri pakulemba zabizinesi yanu yokongola. M'malo mothamanga ngati nkhuku yopanda mutu ikuyesera kuchita zonse nokha, kugwira ntchito ndi gulu lachinsinsi lachinsinsi kumakupatsani mwayi womasuka ndikukhala pansi. Mukaphunzira kudalira gwero la chipani chachitatu kuti lipereke zodzoladzola zabwino kwambiri zachinsinsi zomwe zawona, mutha kuyang'ana mbali zabizinesi yanu zomwe zimakusangalatsani ndikukulimbikitsani. Zimatanthawuza kuti mutha kusiya ntchito zaukadaulo kwa akatswiri ndikusangalala ndi zinthu zosangalatsa monga kukonzekera zochitika za PR, kutseka mapangano ndi ogulitsa apamwamba mdzikolo, ndikukhala otanganidwa komanso ochezera kuti mutengere makasitomala anu okhulupirika.
Pomaliza- Kulemba mwachinsinsi mzere wa maloto anu sikophweka komanso kosavuta. Imachitanso zodabwitsa pakukulitsa kampani yanu. Ndi tikiti yanu kuti mutuluke kuchokera ku mtundu wawung'ono, wapafupi kupita ku dzina lanyumba. izi makamaka pamene inu mutangoyamba kumene mu makampani. Kupanga chinthu chimodzi, chopindulitsa kungakhale ngati sitepe yoyamba yakukulitsa mzere wanu kukhala mtundu wamoyo. Mutha kutenga mwayi pakutha kugulitsa mzere wosamalira khungu wapayekha kumsika wina ndikuugwiritsa ntchito popanga zinthu zosiyanasiyana, zochitika, ndi ntchito. Mutha kugwiranso ntchito ina powonjezera mzere wosamalira khungu pa intaneti yomwe mudapanga kale.
